Activate your fans
AI sports marketing: fan statistics and analytics, models that predict attendance, ticket sales and season-ticket churn, and matchday content automation personalized for every segment.
AI sports marketing turns your fan data into decisions and content. It brings together two pillars: first, fan statistics and analytics that build a single profile per follower, segment it and feed prediction models for attendance, ticket sales, season-ticket churn and demand; second, matchday content automation —previews, results, highlights and social posts— personalized for every segment and channel. The club sets the strategy; AI measures, anticipates and produces. It runs on your ticketing system, your CRM and your social channels, connected to our automation and AI and real-time dashboards.
Models that anticipate stadium attendance, ticket sales, season-ticket churn and demand per match, with a confidence level.
A single profile per follower with their ticketing history, spending and behavior. Clear metrics on your fanbase.
Actionable clusters: casual fan, loyal season-ticket holder, distant follower and international fanbase, ready to activate.
Previews, results, highlights and matchday posts generated with AI, personalized by segment and across channels.
Season-ticket, renewal and win-back campaigns with personalized messages based on the type of fan.
Attendance, ticketing revenue, engagement and predictions in a live dashboard to make decisions instantly.
Attendance and ticket prediction per match, campaigns to renew season tickets and automated matchday content by segment.
Fan analytics at the competition level, multi-club segmentation and coordinated content to boost audience and spending.
Follower data, engagement prediction and automatic multichannel publishing to monetize your community.
Fan segments for measurable activations, automated sponsored content and real-time sponsorship return.
We connect ticketing, CRM, store, app and social to create a single profile per fan.
We train the prediction of attendance, tickets and churn, and we segment the fanbase.
We set up matchday production: previews, highlights and posts by segment and channel.
We launch season-ticket, renewal and win-back campaigns personalized by type of fan.
We calibrate the models against what happened and improve attendance, revenue and engagement every matchweek.
What clubs, leagues and brands ask before turning on AI sports marketing.
Activate your fans with dataFrom your own sources: ticketing and box office, CRM, season-ticket program, store and e-commerce, app, website, social listening and campaigns. We unify everything into a single fan profile, with consent and data handling in line with applicable regulations. We don't rely on data that isn't yours.
It depends on how much history you have, but the models improve every matchweek by learning from your results: opponent, day, weather, price and promotions. We deliver a range with a confidence level, not a magic number, and we calibrate it against what actually happened in each match so accuracy climbs season after season.
Yes. We connect via API with ticketing platforms, CRM, CDP, email/WhatsApp tools and social networks. If your data is scattered across spreadsheets or different systems, we start by unifying it before turning on prediction and content automation.
It generates drafts of lineups, previews, results, highlights and social posts by segment and channel, in your brand identity and tone of voice. Your team approves and publishes, or we leave it on autopilot for recurring formats. AI takes out the grunt work; the club's voice stays yours.
Yes. The same engine for data, prediction and content automation applies to leagues and federations, athletes and personal brands, and sponsors. The sources and goals change —audience, engagement, activations, sponsorship return— but the logic is the same.
Here's what our dashboard looks like: AI prediction of attendance and sales, fanbase segmentation and matchday content that generates itself.
The model predicts attendance, ticket sales and season-ticket churn per match. You know which fan to activate, with what content and on which channel — and you automate the whole matchday with no extra team.
Tell us about your data sources and we'll show you what to predict and automate first to see impact this season.